Meet Sam
I'm a founder, a coach, and someone who rebuilt her own life at 44. Now, I work with women who are ready to do the same.
I didn't set out to become a coach.
I set out to build creative things alongside creative people. I started my career as a middle school teacher before becoming an entrepreneur, pioneering kids’ culinary ventures at the intersection of food, education, and community. As the founder of Raddish Kids, I built a nationally acclaimed brand that shaped childhood experiences for a generation of kids, shipping over two million kits before it was acquired in 2025. For two decades I was known for turning ideas into movements, leading a values-driven company, and nurturing a team culture that actually worked. As CEO I enjoyed national press including the New York Times and the Today Show, and I was named to the Inc. 100 Female Founders list.
Privately, I was learning something else entirely.
In my 40s I navigated a midlife recalibration that touched everything: selling the company I'd built my identity around, ending my marriage, coming out, and learning what it means to actually listen to the voice inside me. I'm not sharing this for effect. I'm sharing it because it's the reason I understand, from the inside, what it feels like when the life you've carefully constructed stops fitting, and because it's what ultimately drew me to this work.
That personal recalibration reshaped how I think about growth, identity, and forward movement, and why I'm especially suited to work with women navigating their own version of what's next — whether that's personal, professional, or both. This is the natural next expression of everything I've spent my life doing: creating spaces where people feel seen, asking the questions that matter, and helping women find their way to something that feels genuinely theirs.
What I Bring
Two decades as a founder taught me the difference between fear that's useful and fear that's just noise. It taught me what it costs to build something from nothing, and what it feels like when the thing you built is no longer the right container for who you're becoming. I bring that lived experience into every coaching conversation, alongside formal training through iPEC, one of the most rigorous coach certification programs available.
I'm also a mom of two awesome teenagers, a lover of sunsets, and seek every chance I can to gather people around a table for a long meal filled with honest conversation and laughter. I’m at my best by the ocean or in the mountains adventuring with the people I love. I’m someone who came into coaching genuinely skeptical and left convinced. I don't have all the answers; I'm just very good at helping you find yours.
My Approach
My work is grounded in presence, intuitive listening, and discernment. I’m particularly attuned to what shows up beneath the words: the body signals, the hesitation, the patterns, the energy behind what’s being said and unsaid. My space is intentionally affirming and inclusive of all people, including LGBTQ+ individuals, and approach every conversation with respect, curiosity, and care for every person’s unique journey.
Rather than pushing toward answers, I listen to help create the conditions where clarity can emerge through reflection, noticing, and choice. If you’re curious about what support could look like, I’d love to connect.
The first step is simple.
Let’s chat.
A conversation, no pressure, just a chance to talk about where you are and whether this feels like a good fit to help you figure out where you’re going. Because there’s always more.
And there was a new voice, which you slowly recognized as your own,
that kept you company as you strode deeper and deeper into the world,
determined to do the only thing you could do,
determined to save the only life you could save.
From “The Journey”, by Mary Oliver